
Testa Barra
TestaBarra is a neighborhood eatery with an elevated dining experience. We listened to the Baldwin family describe some of the existing concerns regarding seating issues, operation issues, and overall flow within the space. Upon the initial tour – we determined that TestaBarra had disjointed design elements that could be brought together to establish a strong brand identity reflective of the owners and the elevated culinary experience. We created iconic photography moments by elevating the Hard Head Gin logo into an oversized neon lit statement wall, added iconic head planters in the brand colors of teal and chartreuse, and added layers of greenery and upgraded whimsical lighting throughout for an impactful refresh. Most notable, is the addition of the bar seating on the patio that is open to the main interior bar. This subtle add, further enhances the dining environment by creating one cohesive restaurant feel, but with distinct dining environments throughout. The dining patio was further enhanced with new branded niches recalling interior motifs, new furniture, and branded patterning on the floor and walls.
Client
Team
Sector
Size
Completion
Role
Services
Baldwin Restaurant Group
X-Identity
Restaurant
4,000 SF
2023
Project Designer, Project Architect
Concept Design, Schematic Design, Design Development, Construction Documentation, Construction Administration